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Direct Marketing Director

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Direct Marketing Director
Sales and Marketing > Marketing Management  > Direct Marketing Director
a.k.a. Director of Direct Marketing, Director of Direct Response Marketing, Director of Direct Sales.
Job Purpose: Generates revenue by planning and executing direct mail, telemarketing, and web site marketing campaigns; receiving orders; directing staff.
Go to Qualifications | Go to Required Skills
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Industry Forecast Data
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Number of similar jobs posted on Monster:
Rate of Growth in percent:
1000+
14.40
%
Faster than average when compared with other industries
Size of Industry in 2006:
Size of Industry in 2016:
167,000
192,000
Source: Bureau of Labor Statistics, May 2006
Duties
Skills
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Basic Mathematical Skills
Coaching
Conceptual Skills
Creative Services
Database Management
Decision Making
Delegation
Developing Budgets
Direct Marketing
Direct Response Writing
Documentation Skills
Financial Planning and Strategy
Knowledge of Interactive Marketing
Leadership
Market Segmentation
Motivational Skills
Multi-tasking
Networking Skills
Organizational Skills
Presentation Skills
Problem Solving
Staffing
Strategic Planning
Time Management
Verbal Communication
Written Communication
Qualifications
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  • Bachelor's Degree in Marketing or Related Field Required
  • Master's Degree in Related Field Preferred
  • Previous Direct Marketing Experience Required
  • Previous Management or Supervisory Experience Required
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